Thursday 7 November 2013

Clinton 1992

The video linked above is one of Bill Clinton's presidential ad campaign commercials from 1992. During the video Clinton talks about his humble up bringing with his grandfather in Hope, Arkansas. I believe he talks so much about his up bringing in small town America as he hopes to connect with the average Americans, who were also brought up in a similar fashion. A recurrent theme throughout the ad is Clinton's passion and life long dream of politics and helping others, we can see this clearly as soon as 12 seconds into the ad where Clinton talks of when he met president Kennedy, he tells us he remembers thinking of what a wonderful country this is. I believe he talks of his passion for helping people so strongly in his ad to really drive the point that he really does care, and he really does want to make a difference for everybody in the country.

Clinton ends his ad with the phrase, 'bring hope, back to the American dream'. Clinton wanted to put across this message throughout his campaign, as throughout the video he talks of his humble up bringing, and of having no money, and yet he has been able to work his way through school and run for president of the United States of America. This to me, is a perfect example of the American dream, which i believe is why Clinton felt so strongly about it.

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